visibel.ai

Campaign Measurement

See which campaigns, promos, and signage actually drive foot traffic and sales.

+20-40%
Campaign ROI visibility
-30%
Wasted promo spend
2x
Faster creative decisions

What you can measure

Promo lift measurement

Compare footfall, walk-ins, and conversion before, during, and after a campaign to measure real lift.

Signage effectiveness

Test which window displays, posters, and digital signage drive the most passerby and walk-in activity.

Campaign period tracking

Tag campaigns by date range and location to see how each promotion performs across the fleet.

Conversion by channel

See whether traffic spikes are coming from offline signage, local events, or digital campaigns.

ROI visibility

Connect campaign spend to actual store visits and sales conversion for clearer ROI.

Frequently asked questions

What does Campaign Measurement track?

Campaign Measurement tracks how promotional campaigns and signage affect store traffic, walk-ins, and conversions. It helps you understand which campaigns actually drive physical store visits.

How do I compare periods?

Campaigns are tagged with start and end dates. The dashboard compares footfall, passerby, walk-in, and conversion metrics for the campaign period against a baseline period.

Can it work with existing cameras?

Yes. Campaign Measurement uses existing storefront and entrance cameras. No additional hardware is required in most cases.

What can I test besides promos?

You can test window displays, signage layouts, product placement, opening hours, and local event timing by comparing traffic and conversion across periods.

Stop guessing which campaigns work

Measure real-world campaign impact with your existing store cameras.